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Start Strong Strategies: 10 Steps to Marketing Your New Business

Tue 5:00 PM to 6:15 PM
Topic: Start-up Assistance

The Wisconsin Small Business Development Center (“SBDC”) at UWL offers a FREE “Start Strong Strategies” class to help individuals effectively build a strong business. Participants will learn how to enhance your web presence by effectively connecting with prospective customers using a website, social media, and email. A strong marketing presence includes website development, marketing and online branding, social media marketing, and email marketing. Join us to learn the marketing basics you'll need to start marketing your new business, including: 1. Identify a domain name which aligns with business name 2. Secure domain 3. Competitive analysis 4. Positioning your business in the market 5. Crafting a tagline and other key messages 6. Designing a logo and choosing a color palette 7. Setting up a free Google Business Profile 8. Building a website 9. Creating business cards, brochures, and other marketing materials 10. Develop a social media plan After completing this course, you'll have a roadmap to help you start promoting your new business and generating sales! The workshop is FREE but registration is required. 10 Steps to Marketing Your New Business: May 23, 2023 from 5:00 p.m.-6:15 p.m.

Speaker(s): Sarah Arendt-Beyer


A confirmation email with log in information will be sent 7-10 days prior to the seminar with a reminder email sent the day before and the day of the event. If you don’t receive log in information, please check your junk/spam folder or contact the SBDC for assistance, or 608.785.8782. By registering for this event, the participant grants the Wisconsin Small Business Development Center and the University of Wisconsin System the right to use, publish, and copyright the image and comments (including print and digital written narratives, materials, audio, video, and still images) in connection with this program for use in connection with program participation (current and future), websites and promotional purposes. The format of this course may be subject to change whether it's online or in person. Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Contact the SBDC for assistance,, 608.785.8782.

Fee: No Cost