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Building a Better Web Presence: Business Websites 101

Tue 9:30 AM to 11:00 AM
Topic: Business Basics

n this “101” course, we will discuss elements to consider to creating a strong business website. Whether you are looking to create your website from scratch or want a “checklist” of recommendations to evaluate what you currently have, this event is a great place to start. Some topics we will discuss include: Determining what information is most important to share with customers – don’t let your message get lost! Creating a succinct CTA (call to action) Keeping your content concise Considerations to making your website mobile-friendly Setting up your menu pages Suggested website resources (such as where you can find stock images)

Speaker(s): Mandy Morrow Mandy began as the Interim Associate Director of DesignLab in August 2017, after working at the College Library Computer and Media Center for 4 years and working towards a graduate degree in Classical and Ancient Near Eastern Studies at UW-Madison. She was hired on as the full-time Associate Director in January 2018. Mandy is also the web administrator for the DesignLab and co-chair of the annual UW-Madison IT Professionals Conference.

Fee: No Cost